New Zealand’s Prime Minister photographed Guy Coombes

Guy Coombes shoots Beauden Barrett for Vanity Fair UK

Kristian Frires shoots Taupo Pure brand campaign

New Zealand’s new premium milk brand Taupo Pure, recently commissioned Kristian Frires to shoot their launch campaign. Set amongst the stunning Taupo landscape and local family homes, the campaign reflects the strong family values that the brand and it’s farmers align themselves with.

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Nic Staveley photographs Air New Zealand’s new recruitment campaign

Advertising agency True are behind Air New Zealand’s new ‘Become an Air New Zealander‘ campaign. Shooting industry staff in situ is one of Nic‘s specialties and the images encompass the various roles within the organisation such as cabin crew, operations, cargo, corporate, digital, engineering and pilots. (more…)

Comvita heads to Otago with photographer Kristian Frires

Kristian and his team headed to the beautiful Otago region to shoot Comvita’s latest campaign ‘Share Nature, Share Life’.

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Guy Coombes captures intimate portraits for Les Mills ‘Be More You’ campaign

Strong hero portraits of inspirational trainers were required for the new Les Mills ‘Be More You’ campaign. Guy Coombes captured emotional states such as anxiety, confidence, energy and stress. When combined with type they create a strong graphic statement reminding you of benefits of training.

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Food photographer Vanessa Lewis releases Little Tables

When photographer Vanessa Lewis approached Beatnik about publishing her conceptual recipe book, they immediately recognised the exquisite talent involved. Beautifully photographed, Little Tables brings together 72 breakfast recipes from 32 countries, each with their own matching portrait. A stunning collection of international food, culture and fashion.

Ravensdown rebrands with photographer Nic Staveley

Ravensdown, via Designworks Christchurch, recently commissioned photographer Nic Staveley to shoot their complete rebrand including a new website. Over the course of a year, throughout the seasons, Nic visited seven farms in different parts of New Zealand.

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Michael Lewis shoots a stunning new series for Tourism Qatar

Breathtaking Qatar was the backdrop for photographer Michael Lewis‘s latest campaign series. The resulting images of this unique culturally rich region evoke a sense of stillness and warmth of soul.

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League sensation Shaun Johnson shot by Guy Coombes for Viva

Warriors half-back Shaun Johnson hung up his boots briefly for a recent fashion shoot with photographer Guy Coombes for Viva Magazine. Styled by Dan Ahwa, Johnson was draped in Zambesi and Working Style and looked every bit the seasoned model.

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Stellar food photographer Vanessa Lewis joins our fold!!!

We’re thrilled to announce the addition of photographer Vanessa Lewis to the IR team. With a wealth of experience garnered under still life specialist Guido Mocafico, Vanessa is an award winning food photographer who brings a fresh and sophisticated style to her imagery. Her passion for good food and photographic excellence has led her to publishing numerous cookbooks, photographing celebrity chefs such as Jamie Oliver and Roger Vergé, along with regular commissions from clients such as Colman’s, Ferrero Rocher, Intercontinental Hotels, KFC, McDonalds and Nando’s.  (more…)

VTNZ roll out a fresh new look with photography by Kristian Frires

VTNZ teamed up with photographer Kristian Frires and digital agency Gladeye to develop content for their latest campaign. The imagery was used across their new website, billboards and other branding collateral. Exuding the warmth and approachability associated with the tagline ‘we’ll help you get road ready’, the campaign used a combination of talent and VTNZ staff sourced from nationwide casting. (more…)

Kristian Frires shoots the Sorted rebrand

Photographer Kristian Frires recently teamed up with the clever folk at Unsworth Shepherd and Brandology, creating conceptual portrait imagery for the new Sorted.org.nz website and brand collateral.

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Photographer Michael Lewis joins the IR roster

We are incredibly excited about the addition of Michael Lewis to our fold. Recently emigrated from South Africa with a wealth of advertising experience, he brings a new level of concept driven, high end story telling expertise to our markets. Michael offers an unbeatable resource of talent and technique, along with a relaxed professional approach. Here are some of our favourite images.

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Joseph Michael’s amazing Antarctic expedition

Photographer and multi-media artist Joseph Michael recently returned from the ultimate adventure. Leading a creative team to Antarctica, protected from the elements by Musto Clothing, their mission was to collect the necessary imagery to create 360 degree immersive experiences on their return. (more…)

Guy Coombes shoots Vinnie Woolston for Crane Brothers

Crane Brothers once again procures the fine skills of fashion photographer Guy Coombes to shoot their latest razor-sharp menswear campaign.

Nic Staveley heads to the deep south for Sanford fisheries rebrand

The clever folk at brand agency Origami were behind the recent Sanford rebrand, commissioning Nic Staveley to shoot their brief. Travelling to Bluff and beyond, Nic’s adventures involved catching a dawn trawler to Stewart Island to meet the local residents who work for the fishery. The resultant imagery captures the heart and sustainable ethos of the company and it’s employees.

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Air New Zealand launch new Koru Lounges with imagery by Lewis Mulatero

Photographer and moving image specialist Lewis Mulatero has been busy shooting for the $100 million redesign Air New Zealand is putting into their Koru lounge network. Commissioned to create a series of still and moving image touchpoints, Lewis’ meticulous eye for detail has created exquisite visual elements designed to enhance the ambience of each lounge.

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Bayleys turns to photographer Kristian Frires for their new brand campaign

Photographer Kristian Frires recently shot compelling print and outdoor imagery for Bayleys Real Estate via The Collective. The campaign focuses on the emotional side of purchasing a property, capturing a ‘home is where the heart is’ feeling of warmth and stability.

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The original that’s hard to beat

With the recent RWC All Blacks win we couldn’t help but post an old favourite. The classic white Steinlager can, beautifully shot by photographer Lewis Mulatero via DDB Auckland.

Photographer Kristian Frires captures the precision of Les Mills new SMARTBAND™ technology

Agency Mr Smith recently commissioned Kristian Frires to capture the latest edition to the Les Mills SMARTTECH™ line. The SMARTBAND™ is an innovative resistance band and the brief was to ensure the enhanced ergonomic lines of the band and muscle groups used were showcased.

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Lewis Mulatero skillfully reveals new Aurajet technology

Assignment Group recently commissioned Lewis Mulatero to shoot these elegant images for Methven. Aurajet is the next generation of showering, imagine how it feels.

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Joseph Michael’s latest project reaches 30,000 shares!

Luminosity is the title of Joseph Michael’s lastest personal project. Beautiful glowworms set amongst 30 million-year-old limestone formations in the North Island.

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Guy Coombes teams up with Jaguar and Crane Brothers

Y&R Auckland put together a stellar team for their latest shoot, with photographer Guy Coombes, Crane Brothers Tailors and Jaguar. Murray Crane has recently been appointed a New Zealand ambassador to Jaguar and has designed a suit inspired by the car’s designer. For a limited time you’ll get a tailored version of the suit with every new Jaguar XF.

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Joseph Michael featured in Pro-Photographer Magazine

If you’ve ever wondered what kind of gear is required to create the stunning time-lapse images Joseph Michael is renowned for, Pro-Photographer Magazine lays it all out for us.