Z Energy and Auckland agency Shine help bring local New Zealand hoods to life with murals by Janine Wareham. Janine travelled to three suburbs throughout country, Auckland’s Henderson, Wellington’s Newtown and Christchurch’s Moorhouse. Each unique mural was designed to brighten up existing outdoor spaces, providing benefits to the community long after the initial campaign is finished.
The music we love is made up of many influences, including where we live. Tastes and styles shift within communities, cultures and subcultures. In it’s latest campaign, Smirnoff Pure and YoungShand tapped into the unique vibes of New Zealand and set out to help Kiwis discover the music that moves the places we call home. Street artist Component helped kickstart it with a ‘Sounds Like’ inspired mural on the streets of Ponsonby.
Colenso BBDO commissioned still-life photographer Lewis Mulatero to shoot their recent promotional campaign for New Zealand brand Mainland Cheese. 2000-piece jigsaw puzzles were created from Lewis’s stunning close-ups of Brie, Tasty and Blue, underscoring the brand’s tagline ‘Good Things Take Time’.
DDB Auckland’s Sky Television campaign takes home five Axis Awards including gold in Typography and Art Direction.
UK clothing label The Goodhood Store love to pair great illustration with the brands they represent. In this series they commissioned Sarah Larnach to produce paintings of the Edinburgh four Sickboy, Begbie, Renton and Spud. The lads are kitted out in pieces from their SS17 collections.
Johnnie Walker, via Love Creative UK, has commissioned some of the worlds best illustrators to recreate epic journeys that the Striding Man made around the globe. Tony Graystone was chosen for the journey to Auckland and the resulting Dutch-inspired limited edition porcelain bottles are truly beautiful.
Photographer and moving image specialist Lewis Mulatero has been busy shooting for the $100 million redesign Air New Zealand is putting into their Koru lounge network. Commissioned to create a series of still and moving image touchpoints, Lewis’ meticulous eye for detail has created exquisite visual elements designed to enhance the ambience of each lounge.
Y&R Auckland put together a stellar team for their latest shoot, with photographer Guy Coombes, Crane Brothers Tailors and Jaguar. Murray Crane has recently been appointed a New Zealand ambassador to Jaguar and has designed a suit inspired by the car’s designer. For a limited time you’ll get a tailored version of the suit with every new Jaguar XF.
Artist Tony McNeight was the mastermind behind the creation of the largest poppy in the world. 59,000 red metal discs were placed by the public at the Auckland Domain, along with personal written messages forming an interactive commemoration for the 100th anniversary of Gallipoli.
Lewis Mulatero and Special Group recently spent the night capturing the stills and video content for this weekend’s 2degrees giant interactive lightshow. 2degrees, in conjunction with the launch of Samsung Galaxy 6 will bring the Auckland Harbour Bridge to life to celebrate Auckland’s 175th Anniversary.
Huhtamaki paper cup manufacturers recently commissioned illustrators Allan Wrath, James Stewart and Gareth Jensen. The brief was fairly open, enabling them to showcase their own take on being a kiwi. If you’re lucky enough to be in New Zealand this summer, watch out for them at your local.
Iris Worldwide Sydney has brought to life the passions and heritage of regional New Zealand to a campaign for Adidas for the release of the 2014 Investec Super Rugby team jerseys. Our artists Tony Graystone (Blues), Liam Gerrard (Hurricanes) and Sarah (more…)