Mitsubishi originally created the ASX to be their compact city-based SUV. With the release of a new design, agency VMLY&R wanted their social imagery to have a casual urban feeling, sending adventure photographer Amber Jones out on the road.
Peter started his multidisciplinary career as a fashion illustrator and photographer before becoming a commercial illustrator and silk screen artist. His straightforward approach typically pays homage to the simple things in life, often referencing Australian icons and the idea of the ‘underdog’. His colourful characters and their pared-back nature melds poster aesthetics with a minimalist edge that celebrate his less is more sensibility.
Digital agency Gladeye recently helped Australasia’s largest financial institution launch the new flexible payment platform LatitudePay. Commissioning lifestyle photographer Kristian Frires to craft a range of real life scenarios was the perfect choice, resulting in a fresh engaging brand identity series.
Z Energy and Auckland agency Shine help bring local New Zealand hoods to life with murals by Janine Wareham. Janine travelled to three suburbs throughout country, Auckland’s Henderson, Wellington’s Newtown and Christchurch’s Moorhouse. Each unique mural was designed to brighten up existing outdoor spaces, providing benefits to the community long after the initial campaign is finished.