Mitsubishi originally created the ASX to be their compact city-based SUV. With the release of a new design, agency VMLY&R wanted their social imagery to have a casual urban feeling, sending adventure photographer Amber Jones out on the road.
Peter started his multidisciplinary career as a fashion illustrator and photographer before becoming a commercial illustrator and silk screen artist. His straightforward approach typically pays homage to the simple things in life, often referencing Australian icons and the idea of the ‘underdog’. His colourful characters and their pared-back nature melds poster aesthetics with a minimalist edge that celebrate his less is more sensibility.