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Inspired by India, Moksha Gin launches with illustration by Victoria Garcia
The new spirit for free spirits, Moksha Gin was created to be a bottleful of adventure, wanderlust and escape. Creative agency Libby & Ben were tasked with developing an interconnected brand identity, packaging and website that would stand out. Illustrator Victoria Garcia was commissioned and the rich, vibrant imagery transports us straight to the spice markets and jungles of India.
Photographer Sam Croskery joins our roster
Born and raised in the beautiful Wairarapa, Sam gravitated towards photography after becoming fascinated with stark landscapes, diverse beauty, physical form and the world of fashion. After completing his Fine Arts studies at Massey University he headed to Shanghai to fully immerse in the complex, vibrant city he called home for ten years.
Drawing inspiration from his love of music and art, he injects a soulful ‘imperfectness’ into his image making. Sam is part of a new generation of image makers that believe in a new authenticity.
